Author: d0rkvader (Page 1 of 13)

A special announcement from Assault City Roller Derby:

After twelve years as Assault City Roller Derby, we are excited to roll out a new name and logo that better reflect our values, our community, and our identity as a league. Starting today, we will be skating and conducting business as Salt City Roller Derby. We went into this rebrand—the biggest in our league’s history—with the goal of representing ourselves, our city, and our sport as well as we could. We are thrilled by the results and we look forward to entering this new era with you, our friends, family, and fans, without whom none of this would be possible.

We are Salt City Roller Derby

Today marks the beginning of a new chapter for our league. As the sport of roller derby, our membership, and our structure have changed in both large and small ways, we have found a need to change how we present ourselves to the world. Starting today, we will be operating under a new name and logo that we believe reflects our values, our community, and our identity as a league.

Our Values

Every rebrand is an opportunity to consider how we tell the world who we are. What do we want people to think of us when they hear our name in a conversation or see someone wearing one of our T-shirts? What impression will a logo that we could sketch from memory leave on someone encountering it for the first time?

Above all else, we strive for inclusion, for competitiveness, for good sporting behavior, and for fun both on and off the track. Our previous name, “Assault City,” carried associations of violence that were out of sync with our league and with the modern sport of roller derby. For the past few years, we have discussed how to reshape our branding as we move into a new era as a league. That time has finally come. There will always be a place in our hearts for our time as ACRD, but we’re excited beyond belief for the years ahead of us as SCRD.

Our Community

We are proud to represent the city of Syracuse, New York. Our new name and logo celebrate Syracuse’s history of salt production.

Long before the city of Syracuse was incorporated, the Onondaga tribes who lived in this region produced and traded salt. The salt industry reached its peak in the nineteenth century, when Syracuse was the salt production capital of the United States. This was when we earned our nickname of “Salt City.” In the present, salt continues to be a theme in the daily lives of Syracuse residents, from our famous salt potatoes to the salted roads and sidewalks that define our long, snowy winters.

Our Identity 

While our logo has gone through many incarnations over the past twelve years, it has always portrayed a team skater. This style of logo was conventional for many years in the roller derby community. But as time passes, conventions shift, and so does our league identity. We sought a logo that could represent all of us rather than a few of us. Right now, we of Salt City Roller Derby would like to say that we are much more than our team skaters.

We are officials. Off-skates or on, we keep things running smoothly and safely at practices, scrimmages, and games so everyone can have fun. 

We are coaches. We study the game to instruct individuals on the skills and knowledge of this team sport, so that they can reach their full potential as athletes and as people.

We are announcers. We use our years of knowledge and experience to educate and entertain fans both new and old.

We are photographers. Showing up to document the grit and glory of every event to help us promote our league with imagery. 

We are medical residents, nurses, physicians, and EMTs who donate our time and skills to ensure that the skaters we love can play the sport they love as safely as possible. We always have their backs (and their knees, and their ankles, etc.).

We are New Recruits. We come to every practice ready to face our fears and support each other, excited and eager to learn the skills and tactics of roller derby.

We are fans. Our job is to support those who consistently inspire us to be the strongest versions of ourselves. Roller derby is more than just skating, it is a community where acceptance is key and positivity is shared among all, including us fans.

Salt City Roller Derby jersey mockups, courtesy of Frogmouth Clothing.

We are Salt City Roller Derby, the first and only roller derby league in Syracuse, New York. Thank you for your support over the past twelve years. We can’t wait to see you next season!

Derby and Dance Clinic with Freight Train

Get ready to kill it Texas style- Assault City Roller Derby is excited to announce a Derby and Dance Clinic with Freight Train from the Texas Roller Girls. This clinic is open to all WFTDA and MRDA skaters. The clinic will be split into two portions, 40% dance skate skills and 60% roller derby.

When: Saturday February 1st 2020
Where: ACRD’s practice space The Vault off the Shoppingtown Mall foodcourt, Syracuse NY.
How much: Tickets are $35

Skaters must have WFTDA/ MRDA minimum skills as well as WFTDA/MRDA insurance.

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Recruitment: Open Houses Announced

The wait is over! New open house sessions are here. Come find us on July 10th or July 12th to learn how you can take your first steps to joining ACRD as a skater, referee, non-skating official, or volunteer. We’ll meet you in the food court of Shoppingtown Mall, then walk you to our practice space to provide information about the league and give you a chance to talk with some of our members. Don’t worry if you can’t skate (yet)! We take people of all experience levels and teach you what you need to know to make the team!

July 10th:
6:30pm – 8:00pm

July 21st:
1:00pm – 2:30pm

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